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Privacy Concerns and Disclosure of Biometric and Behavioral Data for Travel

Ioannou, Athina, Tussyadiah, Iis and Lu, Yang (2020) Privacy Concerns and Disclosure of Biometric and Behavioral Data for Travel International Journal of Information Management, 54, 102122.

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In light of mounting privacy concerns over the increasing collection and use of biometric and behavioral information for travel facilitation, this study examines travelers’ online privacy concerns (TOPC) and its impact on willingness to share data with travel providers. A proposed theoretical model explaining antecedents and outcomes of TOPC related to biometric and behavioral data sharing was tested using structural equation modeling with data collected from 685 travelers. The results extend the Antecedents – Privacy Concerns – Outcomes (APCO) framework by identifying a set of salient individual factors that shape TOPC. The findings provide empirical evidence confirming the context dependence of privacy preferences, showing that although travelers are concerned over their information privacy they are still willing to share their behavioral data; while in the case of biometric information, the disclosure decision is dependent upon expected benefits rather than privacy concerns. This study offers insights into privacy behavior of online consumers in the travel context and constitutes one of the few focusing on the social aspects of biometric authentication.

Item Type: Article
Divisions : Faculty of Arts and Social Sciences > School of Hospitality and Tourism Management
Authors :
Lu, Yang
Date : 26 March 2020
Funders : Engineering and Physical Sciences Research Council (EPSRC)
DOI : 10.1016/j.ijinfomgt.2020.102122
Grant Title : Engineering and Physical Sciences Research Council Grant
Copyright Disclaimer : © 2020 Elsevier Ltd. All rights reserved.
Projects : PRIvacy-aware personal data management and Value Enhancement for Leisure Travellers (PriVELT)
Uncontrolled Keywords : privacy concerns, travel, willingness to share, information disclosure, biometrics, behavioral
Depositing User : James Marshall
Date Deposited : 01 Apr 2020 09:59
Last Modified : 28 May 2020 14:40

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