Towards CRM and Revenue Management Integration – a strategic framework

Wang, Lorna (2011) Towards CRM and Revenue Management Integration – a strategic framework In: 1st World Research Summit for Tourism & Hospitality, December 13th 2011, Hong Kong.

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Item Type:	Conference or Workshop Item (Conference Paper)
Divisions :	Faculty of Arts and Social Sciences > School of Hospitality and Tourism Management
Authors :	Name Email ORCID Wang, Lorna lorna.wang@surrey.ac.uk
Date :	2011
Depositing User :	Melanie Hughes
Date Deposited :	18 Oct 2018 08:36
Last Modified :	18 Oct 2018 08:37
URI:	http://epubs.surrey.ac.uk/id/eprint/849727

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