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Embodiment in Judgment and Choice

Reimann, M, Feye, W, Malter, AJ, Ackerman, JM, Castaño, R, Garg, N, Kreuzbauer, R, Labroo, AA, Lee, AY, Morrin, M , Gergana, Y, Nielsen, JH, Perez, M, Pol, G, Rosa, JA, Yoon, C and Zhong, CB (2012) Embodiment in Judgment and Choice Journal of Neuroscience, Psychology, and Economics, 5 (2). pp. 104-123.

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This article discusses the role of embodiment in judgment and choice to (a) attain clarity on conceptual and methodological issues by presenting a literature review of prior empirical research on embodiment, (b) gain an integrative view on the topic of embodiment in judgment and choice by proposing somatic marker theory as a unifying conceptual framework for bridging cognition and affect in terms of embodiment, and (c) discuss and clarify ideas and directions for further research on the topic.

Item Type: Article
Subjects : Marketing
Divisions : Surrey research (other units)
Authors :
Reimann, M
Feye, W
Malter, AJ
Ackerman, JM
Castaño, R
Garg, N
Labroo, AA
Lee, AY
Morrin, M
Gergana, Y
Nielsen, JH
Perez, M
Pol, G
Rosa, JA
Yoon, C
Zhong, CB
Date : May 2012
DOI : 10.1037/a0026855
Copyright Disclaimer : © 2016 APA, all rights reserved
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:38
Last Modified : 24 Jan 2020 15:08

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