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eFitness of Destination Websites – Still more to go

Duerr, M, Kueng, N, Stangl, B and Schegg, R (2013) eFitness of Destination Websites – Still more to go .

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Website evaluation has been examined by researchers for many years resulting in various suggestions concerning which key success factors to consider and how to proceed. However, due to advances in technology there is a need to continuously reconsider dimensions and criteria. This study evaluates the performance of 40 DMO websites from Austria and Switzerland applying an updated catalogue of criteria called eFitness Check-Update. Results show that DMOs have room for improvements regarding Interactivity and Legal Aspects. Furthermore, Common State-, Competitive Advantage-, and Future Potential Dimensions are revealed, and Austrian and Swiss results are compared.

Item Type: Other
Divisions : Surrey research (other units)
Authors :
Duerr, M
Kueng, N
Schegg, R
Date : 2013
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:23
Last Modified : 23 Jan 2020 10:34

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