University of Surrey

Test tubes in the lab Research in the ATI Dance Research

How eCRM can enhance customer loyalty

Gilbert, DC, Lee-Kelley, L and Mannicom, R (2003) How eCRM can enhance customer loyalty Marketing Intelligence and Planning, 21 (4). pp. 239-248.

Full text not available from this repository.
Item Type: Article
Divisions : Surrey research (other units)
Authors :
Lee-Kelley, L
Mannicom, R
Date : 2003
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:00
Last Modified : 24 Jan 2020 13:40

Actions (login required)

View Item View Item


Downloads per month over past year

Information about this web site

© The University of Surrey, Guildford, Surrey, GU2 7XH, United Kingdom.
+44 (0)1483 300800