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Opportunity Creation: Entrepreneurial Agency, Interaction and Affect

Goss, David and Sadler-Smith, Eugene (2017) Opportunity Creation: Entrepreneurial Agency, Interaction and Affect Strategic Entrepreneurship Journal, 12 (2). pp. 219-236.

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Research summary. This article addresses opportunity creation with particular focus on the interplay between social context and individual agency. Using ideas grounded in contemporary micro-sociology we offer a conceptual framework that articulates opportunity-creating agency as the outcome of socially-situated subjectivity, supportive or challenging interactions, and the circulation of emotional energy. This dynamic process is illustrated with references to entrepreneur Sir Richard Branson (founder of Virgin). Our article contributes to opportunity creation research by: offering a conception of individual opportunity creating propensities rooted in social situations and consistent with constructionist assumptions; specifying role played by affect/emotion in opportunity creation and positing a novel creative role for negative affect; and connecting opportunity creation with other areas of theoretical interest in entrepreneurship such as creativity, frustration and hubris.<br_ > <br_ > Managerial summary.<br_ > This article examines how social relationships and emotions can, together, influence the ways in which entrepreneurs initiate and shape opportunities. Using examples from the career of Sir Richard Branson (founder of Virgin) we suggest ways in which the emotional intensity of social interactions can motivate entrepreneurs to act decisively to initiate opportunities for business formation and development. We suggest how this may help us to understand not just opportunity creation but also key entrepreneurial issues such as creativity, frustration and hubris.

Item Type: Article
Subjects : Management
Divisions : Faculty of Arts and Social Sciences > Surrey Business School
Authors :
Date : 6 November 2017
DOI : 10.1002/sej.1273
Copyright Disclaimer : Copyright © 2017 Strategic Management Society
Uncontrolled Keywords : Affect; Agency; Emotional energy; Interaction ritual; Opportunity creation
Depositing User : Symplectic Elements
Date Deposited : 15 May 2017 08:30
Last Modified : 13 Apr 2019 02:08

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