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Applying CSR in the service supply chain

Aitken, J Applying CSR in the service supply chain In: IPSERA 2011, 2011-04-10 - 2011-04-13, Maastricht.

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The purpose of this paper is to understand how applying environmental CSR objectives in a service setting impacts on the actors and the operation of the supply chain. Research was conducted into the car crash repair supply chains of two insurers as they developed a reverse logistics flow to reduce the environmental consequences of their service provision. The findings highlight the environmental drivers for establishing a reverse logistics flow were common across the supply chain actors however technical challenges, customer acceptance and governance issues were found to barriers to implementation. Altering the governance structure across the supply chain was shown to be pivotal to the successful implementation of reverse flow and reducing the environmental impact of the service.

Item Type: Conference or Workshop Item (UNSPECIFIED)
Divisions : Faculty of Arts and Social Sciences > Surrey Business School
Authors :
Aitken, J
Depositing User : Symplectic Elements
Date Deposited : 28 Mar 2017 15:32
Last Modified : 07 Mar 2019 10:21

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