Items where Author is "Oplatka, I"
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Oplatka, I and Hemsley-Brown, J (2012) Forms of market orientation among primary and secondary schoolteachers in Israel In: The Management and Leadership of Educational Marketing: Research, practice and applications. Emerald Group Publishing. ISBN 1781902429
Oplatka, I and Hemsley-Brown, J (2012) Research on School Marketing, current issues and future directions, an updated version In: The Management and Leadership of Educational Marketing. Emerald Group Publishing. ISBN 1781902429
Hemsley-Brown, J and Oplatka, I (2010) The Globalization and Marketization of Higher Education: Some Insights from the Standpoint of Institutional Theory In: Globalization and Internationalization in Higher Education. Continuum Intl Pub Group. ISBN 1441132775
Hemsley-Brown, J and Oplatka, I (2010) Market orientation in universities: A comparative study of two national higher education systems International Journal of Educational Management, 24 (3). 204 - 220. ISSN 0951-354X
Oplatka, I and Hemsley-Brown, J (2007) The incorporation of market orientation in the school culture: An essential aspect of school marketing International Journal of Educational Management, 21 (4). 292 - 305. ISSN 0951-354X
Hemsley-Brown, J and Oplatka, I (2005) Bridging the research-practice gap: Barriers and facilitators to research use among school principals from England and Israel International Journal of Public Sector Management, 18 (5). 424 - 446. ISSN 0951-3558