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Items where Author is "Malter, A"

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Number of items: 5.

Article

Reimann, M, Feye, W, Malter, AJ, Ackerman, JM, Castaño, R, Garg, N, Kreuzbauer, R, Labroo, AA, Lee, AY, Morrin, M, Gergana, Y, Nielsen, JH, Perez, M, Pol, G, Rosa, JA, Yoon, C and Zhong, CB (2012) Embodiment in Judgment and Choice Journal of Neuroscience, Psychology, and Economics, 5 (2). pp. 104-123.

Kreuzbauer, R and Malter, AJ (2007) Product Design Perception and Brand Categorization Advances in Consumer Research, 34. pp. 240-246.

Kreuzbauer, R and Malter, AJ (2005) Embodied Cognition and New Product Design: Changing Product Form to Influence Brand Categorization Journal of Product Innovation Management, 22 (2). pp. 165-176.

Conference or Workshop Item

Kreuzbauer, R and Malter, AJ (2006) Perceptual Processing of Product Design Information In: Society for Consumer Psychology Winter Conference, Miami 2006, 2006-02-09 - 2006-02-13, Miami, USA.

Kreuzbauer, R and Malter, AJ (2005) Product Design within Brand Concept Development In: 34th EMAC Annual Conference 2005 – 24-27 May – Milan, Italy, 2005-05-24 - 2005-05-27, Milan, Italy.

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