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The roles of perceived internal and external benefits and costs in innovation co-creation: lessons from Japan

Lee, G, Lee, J and Tussyadiah, Iis (2016) The roles of perceived internal and external benefits and costs in innovation co-creation: lessons from Japan Asia Pacific Journal of Tourism Research, 22 (4). pp. 381-394.

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Abstract

The purpose of this study is to examine the factors that motivate tourists to engage in collaborative efforts with tourist destinations for the co-creation of innovative tourism products. Targeting tourists who have visited Tokyo for tourism purpose, the study verifies the antecedents of tourists’ intention to co-create, which include perceived benefits (PB), perceived costs (PC), subjective norms, and ability to co-create tourism innovation. This study further reveals that PC do not have a significant impact on tourists’ intention to participate in innovation co-creation activities, while the other antecedents play important roles. Also, separating PB and costs into internal and external factors, perceived internal benefits (PIB) play a significant role in motivating tourists to participate in co-creation, while perceived external benefits do not. Practical implications are provided for destinations such as Japan to encourage tourists to share their valuable knowledge to improve tourism products and services of tourist destinations.

Item Type: Article
Divisions : Faculty of Arts and Social Sciences > School of Hospitality and Tourism Management
Authors :
NameEmailORCID
Lee, GUNSPECIFIEDUNSPECIFIED
Lee, JUNSPECIFIEDUNSPECIFIED
Tussyadiah, Iisi.tussyadiah@surrey.ac.ukUNSPECIFIED
Date : 28 December 2016
Identification Number : 10.1080/10941665.2016.1271815
Copyright Disclaimer : This is an Accepted Manuscript of an article published by Taylor & Francis in Asia Pacific Journal of Tourism Research on 28 December 2016, available online: http://www.tandfonline.com/10.1080/10941665.2016.1271815
Uncontrolled Keywords : Innovation co-creation model, internal and external factors, perceived benefits and costs, subjective norms, ability to co-create
Depositing User : Melanie Hughes
Date Deposited : 19 Oct 2017 10:27
Last Modified : 19 Oct 2017 10:27
URI: http://epubs.surrey.ac.uk/id/eprint/842586

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