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Customer equity analysis in virtual environments

Wiefler, W and Kreuzbauer, R (2004) Customer equity analysis in virtual environments In: 33rd EMAC Annual Conference 2004, 2004-05-18 - 2004-05-21, Murcia, Spain.

Full text not available from this repository.
Item Type: Conference or Workshop Item (Conference Paper)
Subjects : Marketing
Authors :
NameEmailORCID
Wiefler, WUNSPECIFIEDUNSPECIFIED
Kreuzbauer, Rr.kreuzbauer@surrey.ac.ukUNSPECIFIED
Date : 18 May 2004
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:38
Last Modified : 18 May 2017 13:14
URI: http://epubs.surrey.ac.uk/id/eprint/821002

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