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How Products Can Achieve Timeless Value?

Kreuzbauer, R, Chernyshenko, O and King, D (2014) How Products Can Achieve Timeless Value? In: INFORMS Marketing Science Society Conference 2014, 2014-06-11 - 2014-06-14, Atlanta, USA.

Full text not available from this repository.
Item Type: Conference or Workshop Item (Conference Paper)
Subjects : Marketing
Authors :
NameEmailORCID
Kreuzbauer, Rr.kreuzbauer@surrey.ac.ukUNSPECIFIED
Chernyshenko, OUNSPECIFIEDUNSPECIFIED
King, DUNSPECIFIEDUNSPECIFIED
Date : 11 June 2014
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:38
Last Modified : 18 May 2017 13:14
URI: http://epubs.surrey.ac.uk/id/eprint/820980

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