Transitioning from a goods-dominant to a service-dominant logic Visualising the value proposition of Rolls-Royce

Ng, I, Parry, G, Smith, L, Maull, R and Briscoe, G (2012) Transitioning from a goods-dominant to a service-dominant logic Visualising the value proposition of Rolls-Royce JOURNAL OF SERVICE MANAGEMENT, 23 (3). pp. 416-439.

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Item Type:	Article
Authors :	Name Email ORCID Ng, I UNSPECIFIED UNSPECIFIED Parry, G UNSPECIFIED UNSPECIFIED Smith, L UNSPECIFIED UNSPECIFIED Maull, R r.maull@surrey.ac.uk UNSPECIFIED Briscoe, G UNSPECIFIED UNSPECIFIED
Date :	1 January 2012
Identification Number :	https://doi.org/10.1108/09564231211248480
Uncontrolled Keywords :	Social Sciences, Management, Business & Economics, MANAGEMENT, Service-dominant logic, Value proposition, Value, Resources, Services, Asset valuation, VALUE CHAIN, SYSTEM-DESIGN, PERFORMANCE, PERSPECTIVE, PRODUCT, OPERATIONS, COGNITION, CREATION, OBJECTS
Related URLs :	Author
Depositing User :	Symplectic Elements
Date Deposited :	16 May 2017 15:31
Last Modified :	17 May 2017 14:36
URI:	http://epubs.surrey.ac.uk/id/eprint/820285

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