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The Management and Leadership of Educational Marketing

Oplatka, I and Hemsley-Brown, J (2012) The Management and Leadership of Educational Marketing Emerald Group Publishing. ISBN 1781902437

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This book presents the works of leading scholars and researchers in the field of educational marketing who handle issues of student retention; trust; building relationships with parents, curriculum marketing, strategic marketing, and market ...

Item Type: Book
Divisions : Surrey research (other units)
Authors :
Oplatka, I
Date : 16 October 2012
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:18
Last Modified : 23 Jan 2020 10:31

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