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A mechanism model of the effect of hedonic product consumption on well-being

Zhong, J and Mitchell, V (2010) A mechanism model of the effect of hedonic product consumption on well-being Journal of Consumer Psychology, 20 (2). pp. 152-162.

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In response to recent calls for research into activities that may increase happiness, this study uses longitudinal data to investigate changes in within-subject, instead of between-subject, well-being. In the context of hedonic product consumption, this study reveals a mechanism by which consumption influences well-being through the mediating effect of satisfaction with associated life domains. Four years of data from a large national panel survey show that consuming hedonic products has indirect effects on well-being, by improving consumers' satisfaction within relevant life domains. High hedonic consumption improves satisfaction with relevant life domains, primarily through more frequent consumption of low-cost hedonic products rather than less frequent consumption of high-cost hedonic products.

Item Type: Article
Authors :
Date : 15 April 2010
Identification Number : 10.1016/j.jcps.2010.01.001
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:18
Last Modified : 17 May 2017 14:33

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