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A new dominant logic for marketing: a renewed framework for service provision

Halliday, SV and Little, L A new dominant logic for marketing: a renewed framework for service provision In: 9th International Research Seminar in Service Management, 2006 - ?, LaLonde, institut d’administration des enterprises, université Paul Cézanne, Aix-en-Provence, France.

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Item Type: Conference or Workshop Item (UNSPECIFIED)
Authors :
NameEmailORCID
Halliday, SVs.halliday@surrey.ac.ukUNSPECIFIED
Little, LUNSPECIFIEDUNSPECIFIED
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:03
Last Modified : 16 May 2017 15:03
URI: http://epubs.surrey.ac.uk/id/eprint/816865

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