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An experiential account of television product placement: engagement, objectification and resistance

Tiwsakul, RA and Hackley, C An experiential account of television product placement: engagement, objectification and resistance In: European Advertising Academy International Conference on Research in Advertising (ICORIA), 2006-07 - ?, Bath.

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Abstract

abstract in proceedings

Item Type: Conference or Workshop Item (UNSPECIFIED)
Authors :
NameEmailORCID
Tiwsakul, RAr.tiwsakul@surrey.ac.ukUNSPECIFIED
Hackley, CUNSPECIFIEDUNSPECIFIED
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:01
Last Modified : 16 May 2017 15:01
URI: http://epubs.surrey.ac.uk/id/eprint/816676

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