University of Surrey

Test tubes in the lab Research in the ATI Dance Research

Until death do us part: Conceptualising consumer brand identification and the evolving role of communications

Tiwsakul, RA and Halliday, S Until death do us part: Conceptualising consumer brand identification and the evolving role of communications In: UK Academy of Marketing (AM) annual conference, 2007-07 - ?, Royal Holloway, University of London.

Full text not available from this repository.

Abstract

competitive paper, abstract in proceedings

Item Type: Conference or Workshop Item (UNSPECIFIED)
Authors :
NameEmailORCID
Tiwsakul, RAr.tiwsakul@surrey.ac.ukUNSPECIFIED
Halliday, Ss.halliday@surrey.ac.ukUNSPECIFIED
Depositing User : Symplectic Elements
Date Deposited : 16 May 2017 15:01
Last Modified : 16 May 2017 15:01
URI: http://epubs.surrey.ac.uk/id/eprint/816671

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year


Information about this web site

© The University of Surrey, Guildford, Surrey, GU2 7XH, United Kingdom.
+44 (0)1483 300800