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Antecedents and Consequences of Managerial Behavior in Agritourism

Doh, K, Park, Sangwon and Kim, D-Y (2017) Antecedents and Consequences of Managerial Behavior in Agritourism Tourism Management, 61. pp. 511-522.

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Abstract

Drawing from contingency theory and the concept of entrepreneurship, this study investigates the viability of small-scale agritourism business. Specifically, this paper identifies the antecedents (i.e., external environment and internal conditions) and consequences (i.e., financial and non-financial benefits) of managerial behaviors (i.e., innovation, pro-activeness, and aggressiveness) in operating an agritourism business. Based on responses from the USDA census of agriculture, the results of this research reveal the heterogeneous effects of antecedents that contribute positively and negatively to managerial behavior. The varied influences of managerial behavior on different types of business performance are identified. Also, theoretical implications of the development of agritourism studies as well as managerial implications for owners, consultants, and policymakers related to the small tourism business in rural areas are provided.

Item Type: Article
Subjects : Hospitality & Tourism
Divisions : Faculty of Arts and Social Sciences > School of Hospitality and Tourism Management
Authors :
NameEmailORCID
Doh, KUNSPECIFIEDUNSPECIFIED
Park, Sangwonsangwon.park@surrey.ac.ukUNSPECIFIED
Kim, D-YUNSPECIFIEDUNSPECIFIED
Date : 27 March 2017
Identification Number : https://doi.org/10.1016/j.tourman.2017.03.023
Copyright Disclaimer : © 2017. This manuscript version is made available under the CC-BY-NC-ND 4.0 license http://creativecommons.org/licenses/by-nc-nd/4.0/
Related URLs :
Depositing User : Symplectic Elements
Date Deposited : 28 Mar 2017 10:05
Last Modified : 04 Jul 2017 17:01
URI: http://epubs.surrey.ac.uk/id/eprint/813865

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