University of Surrey

Test tubes in the lab Research in the ATI Dance Research

Effects of general and particular online hotel ratings

Park, S and Nicolau, JL (2016) Effects of general and particular online hotel ratings Annals of Tourism Research.

[img] Text
Revised manuscript ATR_Final_SRI.pdf - Accepted version Manuscript
Restricted to Repository staff only
Available under License : See the attached licence file.

Download (244kB)
[img]
Preview
Text (licence)
SRI_deposit_agreement.pdf
Available under License : See the attached licence file.

Download (33kB) | Preview

Abstract

The analysis of the effect of online review ratings on usefulness is a relevant topic today. Park and Nicolau (2015) find asymmetric effects in the restaurant industry so that negative reviews are more useful than positive ones, and that people perceive extreme ratings (positive or negative) as more useful than moderate ratings, giving rise to a Ushaped curve. While the study of Park and Nicolau (2015) focuses on “general review ratings of restaurants”, we go a step further and analyze “general and particular review ratings of hotels”. Specifically, we examine “general ratings” and ratings for “value”, “location”, “sleep quality”, “rooms”, “cleanliness” and “service”. Tourism Alliance (2015) reports that for visitors to the UK accommodation is the second largest expenditure at £14.1bn, which emphasizes the importance of focusing on the hotel industry.

Item Type: Article
Subjects : Tourism
Divisions : Faculty of Arts and Social Sciences > School of Hospitality and Tourism Management
Authors :
AuthorsEmailORCID
Park, SUNSPECIFIEDUNSPECIFIED
Nicolau, JLUNSPECIFIEDUNSPECIFIED
Date : 2016
Copyright Disclaimer : © 2016. This manuscript version is made available under the CC-BY-NC-ND 4.0 license http://creativecommons.org/licenses/by-nc-nd/4.0/
Related URLs :
Depositing User : Symplectic Elements
Date Deposited : 07 Nov 2016 08:21
Last Modified : 07 Nov 2016 08:21
URI: http://epubs.surrey.ac.uk/id/eprint/812757

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year


Information about this web site

© The University of Surrey, Guildford, Surrey, GU2 7XH, United Kingdom.
+44 (0)1483 300800