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Big data, management, and sustainability: Strategic opportunities ahead

Etzion, D and Aragon-Correa, J (2016) Big data, management, and sustainability: Strategic opportunities ahead Organization and Environment, 29 (2). pp. 147-155.

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Abstract

We contend that big data and management for sustainability are very good bedfellows, in that many of the affordances big data provides are naturally aligned with sustainability concerns (e.g. multidimensional nature, collective actions, smart allocation of resources). Notwithstanding this promising stepping off point, and the enticing analytical opportunities that an abundance of data will generate, we provide some reflections on big data and the most promising avenues of research it might inspire in the field of management and sustainability. In the first part of our essay we explore what managers can do with big data to reinforce organizational sustainability and how different operational, strategic, and corporate activities are affected in this process. In the second part we focus on what big data allows researchers to explore and examine, ranging from sustainability job descriptions through environmental metrics to industry transformation. We conclude by advocating for strong theoretical orientation in research on and with big data.

Item Type: Article
Subjects : subj_Management
Divisions : Faculty of Arts and Social Sciences > Surrey Business School
Authors :
AuthorsEmailORCID
Etzion, DUNSPECIFIEDUNSPECIFIED
Aragon-Correa, JUNSPECIFIEDUNSPECIFIED
Date : June 2016
Identification Number : 10.1177/1086026616650437
Copyright Disclaimer : © 2016 SAGE Publications
Depositing User : Symplectic Elements
Date Deposited : 04 May 2016 11:14
Last Modified : 29 Nov 2016 15:19
URI: http://epubs.surrey.ac.uk/id/eprint/810620

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