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Models for comparative analysis of culture: the case of Poland

Todeva, E (1999) Models for comparative analysis of culture: the case of Poland The International Journal of Human Resource Management, 10 (4). 606 - 623.

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Abstract

This paper examines the main theoretical frameworks for analysis comparative cultural attitudes. A critical discussion of the work by Kluckhohn Strodtbeck, Hofstede and Trompenaars leads to a new theoretical approach for study the national cultural attitudes and norms of behaviour. A methodology based on research is designed to compare the 'internalized' norms of behaviour with 'perceived' norms. Two different but complementary techniques are applied to a sample of Polish students to investigate Polish cultural attitudes using Hofstede's dimensions. Significant discrepancy is found between what people perceive communicate in public as the 'national cultural norm', and what they have internalized cultural attitude and norm of behaviour. The findings from this exploratory research indicate that there are different levels of internalization of cultural attitudes, and respondents express different cultural values in response to different research tools.

Item Type: Article
Divisions: Faculty of Business, Economics and Law > Surrey Business School
Depositing User: Mr Adam Field
Date Deposited: 27 May 2010 14:46
Last Modified: 23 Sep 2013 18:36
URI: http://epubs.surrey.ac.uk/id/eprint/1963

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