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Towards a Theory of Visitors' Evaluation of Historical Districts as Tourist Destinations: frameworks and methods

Airey, D, Naoi, T, Iijima, S and Niininen, O (2007) Towards a Theory of Visitors' Evaluation of Historical Districts as Tourist Destinations: frameworks and methods Journal of Business Research, 60 (4). 396 - 400.

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Abstract

This study aims to illustrate the complex nature of visitors' evaluation of historical districts as tourism destinations and how this complex nature can be understood and investigated. The literature review suggested a theoretical framework based on relationships between visitors' mental states and a district's features. Personal interviews employing Repertory Grid Analysis and Laddering Analysis with use of photographs of a historical district in Takayama-shi, Japan were conducted with a sample of Japanese students. The results illustrate that these methods elucidate issues argued in past studies and may be effective in investigating visitors' evaluation of historical districts.

Item Type: Article
Divisions: Faculty of Business, Economics and Law > Hospitality and Tourism Management
Depositing User: Mr Adam Field
Date Deposited: 27 May 2010 14:37
Last Modified: 23 Sep 2013 18:31
URI: http://epubs.surrey.ac.uk/id/eprint/1086

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